"Bored In Lagos" is an event and travel company.

The Need

The brand wanted to rebrand the company, create a website for users to get information about events, and for the purpose of payments and also expand its online presence.

The Solution

Identity Branding: We transformed the company brand and online portfolio to better suit the market and audience. We created designs, marketing templates, and branding materials.
- Social Media Marketing: We upgraded their social media management tools and techniques to improve engagement and conversion.
- SEO and Digital Advertising: We deployed SEO techniques to improve their online ranking and online marketing campaigns to increase engagement and conversion.
- Content Marketing and Email Marketing Deployment: We created content in all relevant media areas and integrated the best email marketing tools and techniques to increase conversion. We as well provided content targeted at shifting potential customers from their zombie state and making them active customers to buy from the online store. 
- Community and CRM: We created communities to help lovers of the brand discuss, create content and connect to increase conversion rates. We upgraded their CRM system which is automated to help reduce delay and increase engagement.
- Advertising: We created campaigns, developed the  campaigns and deployed them to meet objectives.

Results 
- 72% increase in revenue
- 84% ROI on marketing spend
- 39k monthly visits
- 10k blog, newsletter and community subscribers

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